Commercial Portfolio

Brand Collaborations

Selected creative production, styling, art direction and visual storytelling work.

Vodacom Campaign

Vodacom

Telecommunication

Creative direction and visual storytelling for telecommunication campaigns and brand activations. The work focused on developing campaign-ready visuals that supported Vodacom’s brand presence, audience engagement and commercial messaging.

The collaboration included visual concept development, styling support and production execution across large-scale campaign environments.

Creative Direction Campaign Execution Visual Storytelling

Aperol

Lifestyle & Beverage

Fashion styling and creative production for lifestyle and entertainment campaigns, delivering visually elevated brand experiences rooted in culture, fashion and contemporary storytelling.

The collaboration focused on vibrant visual aesthetics, immersive activation spaces and fashion-forward creative direction aligned with Aperol’s global identity.

Fashion Styling Creative Production Brand Activations

Vuse

Lifestyle & Culture

Creative direction and production support for visually driven lifestyle campaigns, blending fashion aesthetics, immersive storytelling and modern cultural references.

The project focused on premium styling, contemporary campaign imagery and visual execution designed to strengthen Vuse’s creative brand positioning.

Creative Direction Campaign Styling Production Design
Jameson Campaign

Jameson

Premium Spirits

Creative production and brand storytelling for experiential campaigns and entertainment partnerships. The visual approach supported Jameson’s heritage while building a contemporary cultural presence.

The work contributed to refined brand experiences across campaign moments, activations and production-led visual storytelling.

Creative Production Brand Storytelling Event Direction
Flying Fish Campaign

Flying Fish

Food & Beverage

Fashion styling and creative direction for food and beverage campaigns, product storytelling and lifestyle visuals. The work focused on creating visually compelling content that elevated the brand’s consumer-facing presence.

The project included product styling, lifestyle photography direction and campaign-ready visual branding support.

Product Styling Campaign Direction Visual Branding
Makro Campaign

Makro

Retail

Art direction and production design for retail and commercial visual campaigns. The work supported Makro’s retail presence through structured visual solutions and campaign-ready execution.

Through production design and creative direction, the campaign visuals were shaped to support brand awareness, retail storytelling and commercial impact.

Art Direction Production Design Campaign Execution
Cars.co.za Campaign

Cars.co.za

Automotive

Production design and visual concepts for automotive campaigns and commercial executions. The creative direction focused on lifestyle-driven visual narratives, product presence and campaign impact.

The work included set styling, production design and commercial direction support for automotive brand storytelling.

Production Design Set Styling Commercial Direction

The Wife Telenovela

Television Production

Creative and visual production contributions within television and entertainment, supporting the visual identity, wardrobe aesthetics and cinematic atmosphere of the production.

The work involved collaboration within large-scale production environments, contributing to styling direction, visual coordination and the overall creative execution of scenes and campaign visuals.

Art Direction Production Design Creative Coordination

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